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If you’re the kind of shopper that’s serious about scoring bargains, there’s one date you’ll definitely want to mark on your calendar: Black Friday.
The shopping event has changed a lot over the years, but one thing remains consistent: amazing deals on a wide variety of products, from tech gadgets and appliances to fashion and beauty products. Below, we’ll be sharing everything you need to know about Black Friday 2025, so you can make the most of all the great offers going on.
Che cos'è il Black Friday?
Black Friday is the name of the biggest shopping event of the year. It dates back decades, though the true origins of Black Friday are somewhat murky. Some say it’s named after a Friday in 1869 when the U.S. gold market crashed, others say it all started after a chaotic football game during the 1950s, when shoppers filled the streets and stores of Philadelphia.
Regardless, it evolved into a major U.S. shopping event by the 1980s. Retailers started offering enticing discounts on the Friday after Thanksgiving to encourage early holiday shopping, and the tradition stuck around. Neighboring countries like Canada began to participate in Black Friday by the 2000s, and from there the event grew internationally.
Today, Black Friday is honored by both traditional brick-and-mortar and ecommerce retailers all over the globe. It’s an excellent opportunity to score bargains, whether you’re holiday shopping for loved ones or treating yourself.
When Is Black Friday 2025?
This year, Black Friday will take place on November 28, 2025—the Friday after American Thanksgiving.
You’ll definitely find bargains from retailers of all kinds on the 28th, but you don’t necessarily have to wait until then. Many retailers are starting their Black Friday sales early this year, so you might already be able to find the items you’re coveting for less.
Black Friday shopping tip: Sign up for your favorite brands’ newsletters now. Newsletter subscribers are typically the first to know about sales and offers, and sometimes they’re even offered exclusive discounts that non-subscribers won’t see. In addition, you may also be entitled to a new subscriber welcome discount on top of Black Friday sale prices!
How Long Is Black Friday 2025?
In 2025, Black Friday isn’t really a single day anymore. You’ll likely find the most deals on the actual day of November 28, but this year many Black Friday sales are taking place over the course of a few to several weeks. So don’t fret if you have other plans on the 28th; you’ll likely be able to get your shopping in before then.
What Usually Goes On Sale On Black Friday?
Everything and anything! You’ll be able to find Black Friday sales across a wide variety of products and industries, from conventional retail to digital products and offers. It’s worth looking up your favorite brands’ websites and/or social media channels to find out what they will be planning for Black Friday.
Every retailer is different, so their sale products and offers will vary. They may offer specific discounts on select items, category discounts on certain product lines (for example, a clothing retailer might offer 25% off all outerwear), or have a blanket discount on all products. It’s always an exciting surprise to find out what’s on offer.
Where Can You Find The Best Black Friday Deals?
Every brand will have its own Black Friday policies and discounts, so you’ll have to do some shopping around.
However, Black Friday is always a great time to save on big ticket items like electronics, appliances, and furniture. You’ll also be able to find great Black Friday fashion and beauty deals—for example, Laifen’s Black Friday sale includes up to 40% off on select items. If you’ve had your eye on a premium grade hair dryer, high tech electric toothbrush, or innovative electric shaver, now’s your chance to save.
How Much Do Prices Drop On Black Friday?
It will depend from retailer to retailer, but you can expect to see significant discounts anywhere from 20-40% off.
Is Black Friday Or Cyber Monday A Better Deal?
The key difference between Black Friday and Cyber Monday are the platforms and types of retailers that participate, not the discounts. Black Friday is more commonly associated with conventional brick-and-mortar retailers, while Cyber Monday is a key shopping event in the ecommerce world. With that said, many Black Friday sales also take place online.
Final Words: Black Friday 2025 Sales
Black Friday 2025 is a sales event you won’t want to miss. Maybe you want to save on your holiday shopping, or maybe you’ve had an eye on a specific item that was a bit out of your budget at its full price. Either way, you’re bound to enjoy incredible Black Friday deals. From tech gadgets and home appliances to fashion, beauty, and wellness products, you’ll be able to find discounts on just about any product.
